Aydha Mehnaz: Breaking Barriers as First Bangladeshi on Forbes 30 Under 30 Europe
In a remarkable milestone that resonates with pride throughout Bangladesh, Aydha Mehnaz has etched her name in the annals of global achievement, becoming the first Bangladeshi to be honored in the prestigious Forbes 30 Under 30 Class of 2024 Europe. This coveted recognition is a testament to her outstanding contributions to the realms of international media and marketing.
As the celebrity and media relations lead at the iconic French fashion brand Mugler, Aydha has orchestrated a seismic shift in the brand’s media impact, propelling it from a pre-Covid valuation of $58 million to an astounding $200 million and beyond. Her visionary approach has paved the way for high-profile collaborations with artists such as Dua Lipa and Bad Bunny, solidifying Mugler’s position at the forefront of style and cultural relevance.
But Aydha’s influence extends far beyond mere numbers. Her deft touch has given rise to iconic moments that have captivated the fashion world, from Beyoncé’s show-stopping Mugler bee look to Kylie Jenner’s viral appearances that set social media ablaze. Through her trailblazing efforts, Aydha has not only elevated Mugler’s global profile but has also become a beacon of inspiration for aspiring professionals in Bangladesh and worldwide.
As the first Bangladeshi to grace the Forbes 30 Under 30 Europe list, Aydha Mehnaz has shattered glass ceilings and paved the way for a new generation of talent to follow in her footsteps. Her achievement is a resounding affirmation of Bangladesh’s burgeoning creative prowess on the global stage, igniting hopes and dreams for countless aspiring individuals who now envision their paths to greatness.
