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AARONG Stages Her Story

It’s Eid season. The fashion world of Bangladesh unbores its creativity and glamour. Aarong showcases its story and as usual they were just superb. The audience was awed as they entered through a cave to the grand ballroom of Radisson Blu, Dhaka which was entirely transformed into a forest. The show opened with Aarong’s New Ladies Kurta Line followed by specially designed silver, gold-plated, pearl and fashion jewellery.

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The highlight of the show was HERSTORY, a new line up of dresses for women to be available from May 25 at Aarong’s Gulshan outlet. Aarong also displayed its stunning Mughal inspired Eid collection for its men’s and women’s lines and its sub-brand Taaga. The Eid collection is now available at all Aarong outlets and aarong.com.

Choreographed by Azra Mahmood, the exclusive fashion show was managed superbly. Soothing, contemporary Bangla music by Bappa Mazumder and Chirkutt also entertained the guests while they were waiting for queues to enter the ramp.

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